The Squeeze

Notes from doing the work

Each issue is one thing we built or fixed in our own GTM, dated, with the live page linked so you can check it. The same patterns we bring to client teams, run on us first.

Meet us at SculptSam is at Sculpt, Clay's GTM conference, in San Francisco on Thursday 8 October. Book twenty minutes with him on site.

  1. GTM Product Thinking, in practice

    A shared harness for the whole GTM team, designed around the buyer and run as a product loop by AI builders, and the map that puts it together. With the demos run live.

    Issue 01 · 9 October 2026 · draft · One part, 9 minutes plus live demos