AI GTM Product Roadmap

AI saved your sellers time. Your leaders decide where the hours go.

We review your revenue plan and every AI proposal on your desk with your leaders, to back only the work that puts more reps at quota.

Length
Four weeks, or six
From
$45k
The number it serves
Reps at quota
First stop
Week two, for half the fee

What it does for you

We find the assumptions in your revenue plan that carry the most risk, then test whether your AI investments reach them.

AI budget with a keep, redirect or stop decision

Each decision is backed by evidence and approved by its owner. We count at kickoff and at close, on the same investment list; a risk nobody funds stays on the roadmap.

Why you'd want it

When AI proposals pile up and the board asked what the spend returned.

The CEO asks why the AI investment hasn't moved the revenue number. Next year's plan assumes higher win rates and faster ramp, and nobody has checked whether the tools you bought touch either.

Pull next year's plan, circle the assumption whose failure would hurt most, and ask which AI investment is aimed at it.

How it works

Week 1

Where the plan is at risk.

Week 2

A first GTM map.

Week 3

What's backed by evidence, what isn't.

Week 4

The roadmap, including what to leave alone.

  1. Week 1Walk the plan with you; agree its hardest assumptions.
  2. Week 2Record interviews; trace work and AI spend.
  3. Week 3Check which investments reach which assumptions, and who owns them.
  4. Week 4Challenge the findings with your leaders; set priorities.

What you get

  • An assessed GTM map
  • A leadership read
  • A decision pack
  • An assessed GTM map: your work, investments, owners and unknowns, built from recorded interviews.
  • A leadership read: who leads GTM like a product today, and whether your builders can.
  • A decision pack: recommendations, evidence, owners, next tests and a one-page note for your CEO.

You keep everything, whether or not we work together again.

Left: the hours AI saved pour out of a funnel into an unused pile. Right: proposals pass through a book labeled The revenue plan into three boxes: Fund it, Change a rule, Leave it alone.
Where the saved hours go: the plan decides whether to fund the work, change a rule, or leave it alone.

What we need from you

A revenue-plan owner who can change spending, plus the leaders and operators we interview.

  • About 45 minutes per interview, a plan walkthrough, three short readouts and a decision session.
  • The plan, results to date, AI spend and examples of the work.

Also in AI GTM Sprints

AI GTM Product RoadmapFrom $45k

Work With Us lays what you marked on dates.

It shows when each piece starts, what it costs, and the day we read its number.